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Christopher Lambert

The ninth season of American Idol came to an end last week
The ninth season of American Idol came to an end last week and Lee DeWyze a 24 year old from Mt. Prospect was crowned as the winner in a competition that began with more than 100,000 hopefuls. The success of American Idol and secret of having it for the 9th year while keeping its rating high lies in the application of right marketing strategies.

What American Idol and Network Marketing have in common
American Idol has been around for quite some time now and I have hardly seen anyone dissect the model that its uses. What do I mean? Well has anyone noticed that it uses the Reverse Funnel model. Starting to think about how it is used? Well it is really a quite simple business model.

Predicto Votes Foretell 2010's American Idol
Who will win America's favorite reality competition? Members of Snackable Media's Predicto.com, North America's largest premium mobile service, speculate via text about which talented contestant will be named champion.

AMERICAN IDOL’s David Cook Travels to Ethiopia with the UN Foundation
Trip focuses global attention on girls’ health and education. IDOL GIVES BACK to benefit the UN Foundation Wednesday, April 21, on FOX.

Serta® and the NHFA Sending Four Lucky Fans to the American Idol® 2010 Finale Live in Hollywood
The National Home Furnishings Association (NHFA) and Serta, its exclusive mattress partner, have launched a sweepstakes to send four lucky American Idol fans to the 2010 American Idol finale show taped live in Hollywood this May. NHFA and Serta will award four grand prizes each including two round-trip flights to Los Angeles, two tickets to the American Idol finale scheduled to take place on May 20, 2010, in Hollywood, hotel accommodations and transportation plus an American Idol “Gift Bag” that includes various American Idol branded gifts.







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